Self branding development

Final PPP presentation

Manifesto

“As a Graphic Designer I seek to create work which incorporates different medias and processes to produce a unique individual style of work. Interested in fashion, design and lifestyle, which influence my work which mainly focuses on editorial and design originated from illustration.”

Elmwood studio talk

When elmwood came and did a studio visit, the talk was extremely inspiring as one of the visiting professionals graduated from this course at college. The briefs that they talked us through in their presentation showed a large variety of different projects and disciplines, which allowed me to realise that you never really have to limit yourself to one task if you prefer working on several areas of design not just the one (which suits me well).

They set us a brief to complete in one hour, which was challenging, but at the same time it was enjoyable. 

Triptych Poster

This brief was set by one of my peers; three individuals chosen weekly based on their creative styles are asked to create a design suitable for an A1 poster, the design being anything we choose. In my group, I was chosen to work along side of Ros and Beth, as we all create designs which originate from a hand rendered style of design. 

Theme/concept

Ros, Beth and I discussed what we wanted to create for our poster, they suggested creating something humorous as we could create anything we wanted, however I wanted to experiment with a different style as opposed to what I usually create. Our poster designs will still include that hand rendered element which will allow the pieces of work to compliment each other, hand rendered style design is much more appropriate for my style of design. 

Beth asked Ros and I for a colour swatch, so that she could incorporate a colour from each  of our designs which we all thought would work nicely once the designs are printed at a large scale. 

For my triptych poster design I wanted to use mixed media, watercolour often appears in my work so I wanted to play around with the contrast of soft, floral watercolours with the harsh lines created on the computer; combining two different styles of design. With the concept for the poster not needing to be explained, I wanted to create an illustrative piece which I don't usually experiment with. 

Final design